Recently, the Chinese furniture industry, re-wind and water. China's largest furniture industry - all-you furniture announced: at the national launch of two high-end products simultaneously heavy - "Europe and Germany" series, "Champs Elysees" series and the two individual products - "Green Garden "series," Yashi "series. Among them, "Europe and Germany" series model to reproduce the sumptuous Baroque home European Golden Dynasty dignity and luxury; "Champs Elysees" series of classic French tradition centuries the ultimate romantic style; "Green Garden" to stimulate the children to create imaginative personality fairy tale world; "Yashi" series back to nature with the Chinese philosophy of restrained atmosphere, the perfect integration of traditional furniture, exudes a refined cultural quality. The four series of furniture is not only the layout of the high-end market, but also take into account individual consumer groups, and each advocate a different idea of living. Of these products to market and will create a Chinese household consumption, a new era of fashion.

All Friends of the launch of this high-end furniture products and individuality product rich and profound cultural connotation of aesthetic sense and taste and personality. Nostalgic romantic feelings and spiritual needs of modern combination of luxurious elegance and personality is compatible fashion, fully meet the different lifestyles and cultural tastes of consumers hobbies and personality needs. "Europe and Germany" series of solid wood frame, accompanied by Red Dragon jade and 24K gold-plated hardware, fur wrap. Set in Europe well-known magnificent example of Baroque art of the culmination of each other against the background of classical and modern, to reproduce the European royal dynasty, the visual feast, there is a high-quality community of choice for successful people, in order to reflect its distinguished itself as the global position of the core. "Champs" series, a white glossy lacquer decorated with gold edition art, carved jewelry design In the meantime, Iran's imports of high-grade Purple classic elegance, to cook up the ultimate romantic French style, very good expression of the stress mix of color and atmosphere, it is the pursuit of romantic amenities ambience of elegant furniture selection of people. "Green Garden" series of children's furniture, using imported from Russia Pinus sylvestris wood manufacturing, clever interior design, as well as sleek edges processed to ensure the safety of the child to explore the surrounding small-world, fully to encourage children to childhood, creativity, imagination, is a child health care the growth of their choice for parents. "Yashi" series of personalized furniture, wood texture, reproduce clear, natural wood texture, return to nature, the pursuit of an exquisite, modern home ideas and restrained atmosphere of the traditional Chinese philosophy, the perfect integration of home. To focus on individual quality of life, the pursuit of ideological maverick refined people to be fully self-released.

All Friends of the two new high-end furniture products and two individual products, known for their unique modern interpretation of individual life advocates to realize the concept of home fashion segment led, led the founding era of cultural consumption of the home. It is learned that, in the just-concluded mainstream portals: Sina, Sohu, Netease, and the family network, home networks, etc. found room decoration home industry websites in China for the 2009 User and consumer attention to the brand furniture brand research shows: four products have the product quality inspection departments, industry experts and netizens acclaim. Four products in the media and the User Recommended awards have held up quite well: "Europe and Germany" series gains the "Best ornate European-style furniture Prize", "Champs Elysees" series gains the "Best Romantic Furniture Fashion Awards , "" Green Garden "series gains the" China Award for best environmental children's furniture "," Yashi "series gains the" China Award for best classic style of furniture, "has deserved. The prestigious award, the acquisition of furniture for the whole series of new products into the market-you play a head start word of mouth effect.

At present, the furniture on the market full of products and cottage design of the road indicates that China is a furniture "manufacturing power" rather than furniture, "manufacturing power." Jiangshan half high-end market to imported products or foreign brands of commencement, domestic brands have been squeezed into the fierce competition, the low-end market.

The high-end furniture market is highly demanding in technical and technological capacity, in order to let the Chinese people can enjoy high-quality home life, all Friends of the furniture as early as two years ago, we began a strategic layout: The large amount of money the world's talent is recruited for the establishment of a team composed of Chinese and foreign designers multinational design team, combining the essence of Western culture and the arts. Many of them had long service in the world's leading luxury brands or from the world's top design agencies. Meanwhile, imported from Germany and Italy, is currently China's most advanced furniture production lines, to make friends with the world's leading standard of the whole production process capability. It is forward-looking strategy for the global layout, all Friends of the profound knowledge in order to constantly deliver the technology leader in high-end products.

The Friends of the whole high-end furniture and personalized product launch, is an industry leading enterprise-sponsored low price melee break out of the challenges of the brand and product value-added imported brands to enter the vanguard of innovation in high-end market. For the move, the furniture industry source pointed out that: "the focus started to break in the high-grade and an effort to create personalized furniture to cater for different consumer groups live claims, which highlights the entire Friends of the furniture in the furniture industry, the forward-looking and industry the ability to control , but also marks the excessive expansion of China's furniture industry, the demand imbalance in the initial stage of the disorder in a competitive market is the end. I believe that through all Friends of the furniture persist in innovation and is committed to leading brands of furniture made of domestic power in the high-end market, is expected to end the long-term domestic brands lie low in the low-end market situation and direction for the industry promotion. "