Christmas footsteps getting closer, do you plan to do something special to your bedroom decoration. So this is Christmas PotteryBarn bedroom layout program.
Both of these designs in festive holiday-specific colors are also simple and plain colors, to suit people of different habit. Whether your bedroom is large or small, do a mix of motives will be able to give you different kind of mood and feelings.

This reporter recently visited noted that prices rose steadily this year, mahogany furniture, near the Chinese New Year, the market price of some varieties are still slightly.

The reporter learned from large-scale production and sales of wood furniture, factory groaning Red Company, now the African wood wings and 109 yuan / kg, the Lao Red wood is 229 yuan / kg, India lobular red sandalwood 799 yuan / kg, Vietnam pear 999 yuan / kg. The red wood December 1 just to make price adjustments, up 20 yuan / kg. From January 1, 2010 starting wings wood and red wood will be a further increase by 10 yuan / kg. The wings in October the prices of wood and red wood were 99 yuan / kg and 199 yuan / kg.

Mahogany furniture, household products has been a special product, its price is not as stable as panel furniture. From 2005 to 2007, mahogany furniture, in just two years, rising from 3 to 5 times, so a lot of the industry, "frightened", and in 2008, prices had fallen in Redwood letting people trapped in a "frozen." After a crazy Change, it is now, with the first half of this year compared with mahogany furniture, prices on average rose 20%, mahogany furniture, the market clearly warmed up.

Reaching the sky red in the industry first proposed, "the letter, according to Pay-per-jin" sales model, which has caused a burst hot discussion. According to the relevant person in charge of reaching the sky red, mahogany furniture, now the domestic prices remain high, mainly due to furniture dealers and buyers of raw materials windfall dictates, there is speculation that the price of mahogany furniture.

Since June of this year furniture export tax rebate increase to 15% in Guangdong, the scale of furniture exports are expanding steadily, to a single month in November exports rebounded strongly, reaching 1.02 billion U.S. dollars, up 13.7%, Central 16.1% increase compared with October, exports hit single month all-time high, exports to ASEAN is even more substantial increase 2.8 times.

According to Guangzhou Customs statistics released on the 16th data show that January-November 2009, Guangdong has exported furniture and parts thereof 8.81 billion U.S. dollars, down 5.9% compared with same period last year. Among them, in general trade export of furniture 6.18 billion U.S. dollars, an increase of 4.8%, accounting for the same period the total value of furniture exports of Guangdong 70.1%; processing trade exports 2.42 billion U.S. dollars, down 25%, accounting for 27.5%.

From January to November, Guangdong's exports to the U.S. furniture 2.97 billion U.S. dollars, down 19%; exports to the EU 1.93 billion U.S. dollars, down 8.9%, both of Guangdong's total furniture export value over the same period 55.6%. In addition, ASEAN exports of one billion U.S. dollars, an increase of 1.3 times; on the Middle East exports 740 million U.S. dollars, an increase of 14.9%. Single-November, the United States return to growth of 1.3%; to ASEAN increased by 2.8 times as large.

Shenzhen, Dongguan and Foshan City is a major exporter. The first eleven months, the Shenzhen furniture for export 2.68 billion U.S. dollars, an increase of 8.6%; Dongguan exported 2.16 billion U.S. dollars, down 15.4%; Foshan exported 1.09 billion U.S. dollars, down 12.8%; the three together accounted for the same period of Guangdong's total furniture exports 67.3%.

Worth noting that the international community against China's furniture export trade protection barriers remain endless. Europe and the United States and other countries frequently introduced technical barriers to the export restrictions on the role of furniture in Guangdong is growing. This year, the United States introduced a number of successive regulations, not only a significant increase in exports to the U.S. furniture industry in Guangdong costs, it can easily be emulated by other countries and abuse, furniture exports, external pressure will be increased significantly.

Experts suggested that it should guide and encourage the export of furniture enterprises to optimize the product mix and open up new markets, to establish its own overseas sales channels, reduce dependence on European and American markets; increase for furniture products, design and technical innovation, the major markets for the consumption power decline in the actual situation, developing new products to market demand; guide the furniture industry to establish a modern management system, focusing on the process of furniture production of renewable recycling, and actively adapt to changes in major export markets regulations.

Beijing December 21, 2009 / Xinhua-PRNewswire Asia / - December 18, 2009, China Beijing Equity Exchange and Beijing Golden Harvest International Auction Co., Ltd. jointly issued a notice, the Beijing Olympic Games VIP Session furniture auction will be held in 2009 12 26 at China Beijing Equity Exchange trading floor formal Kaichui. Auction have in the twenty-ninth session of the 2008 Olympic Games venues used by the VIP area of precious furniture, but also fully embodies the spirit of Green Olympics paper furniture, specifically including the opening ceremony of the 2008 Beijing Olympics podium seats, VIP Room dedicated steel Bird's Nest shape sofa, coffee table style steel Bird's Nest, Cheung moire odd and even sofa, Cheung moire coffee table, cabinets and other paper-based Results.

All the auction lots that are tied for the Olympic Games Beijing Olympic Games sponsor VIP reception designed, using high-quality wood and high-tech materials, style, simple, modern, highlighting the characteristics of the Olympic Games.

Auction during the Olympic Games to be used in various venues such as the Bird's Nest sofa, lounge furniture, the heads of state who have foreign dignitaries, the Royal guests, etc. used to contribute significantly to the successful holding of the Olympic Games, but also become the focus of media attention during the Olympic Games. Furniture, elegant materials to meet the Olympic environmental standards. It is worth mentioning is that the auction are more including the Olympic Games opening and closing ceremonies dignitaries who took the podium of the seats, that batch of seats is equipped with Beijing Olympics Organizing Committee designated Notary Office issued certificate, has a high collection value.

Auction also includes furniture, part of the Olympic guests sample the Olympic Games to use the furniture is from these samples were identified end-use, these samples are also equally well designed and the materials used sophisticated, and the vast majority of the isolated product is can not be copied as souvenirs.

Beijing Olympic Games have been hailed as the most unique furniture, paper and Results counters will also be included in the list of the auction. Results of these cabinet departments with 100% pulp produced using high-tech process, not only in line with the spirit of Green Olympics, became the paper has long been popular abroad, furniture, a new starting point in China's development.

The auction will be far below the market price of furniture, starting bid price, and part of the auction in the form of a single piece of gold vest in the North to pay for auction trading platform will allow more people are also to be successful enough to buy into the crush auction.

For more auction details, please log http://www.jhgp.cn

hang Jianfeng:other government and industry leaders, ladies and gentlemen, good afternoon business! A great honor for the furniture industry in 2010, years before the advent of information technology, where we have the opportunity to explore with the furniture industry of information technology issues, just Dr Tsang is very clear that the Government in the furniture industry of information technology to guide policies. Prior to this, provincial government through the brand and high-tech improvements to upgrade furniture industry, furniture industry management upgrade, as the main means by which information is to modernize management and management of innovative models an important means of implementation.

Digital China Management Systems Limited, Guangzhou, chief expert Zhang Jianfeng
Digital China Management Systems Limited, Guangzhou, chief expert Zhang Jianfeng

Digital China all these years has been focused on information technology solutions for the furniture industry research and practice, just to see the list of guests, many of the names are familiar, some companies have now reached a Digital long-term strategic partners.

Digital China in the field of information technology have been in service for many years, information technology and IT services, mainly from IT products distributor, Digital China to some extent a bit like doing the traditional industries, on the other hand is the largest Digital The application software providers and applications service providers.

Digital China listed in Hong Kong in 2001, 2008, the overall performance of 42 billion Hong Kong dollars, from the above data we can see that Digital China next year are in a very healthy development.

Today, Guangzhou, Digital China Management Systems companies are likely to be the last public appearances, starting next year to prepare the country to re-listing, we become re-listed Lenovo Group's listed holding company.

Digital Information Delivery In fact, from its start in 2000 after the split out, Digital started doing their own information technology projects, including the basis for the core network, the network will be more than a dozen branch offices nationwide, and private agencies and implement voice and video network connections, use of supply chain management, distributors and partners, supplier relationship management data back to the end of all the Group's headquarters, and thus presented in front of management.

Management requires integration of Digital China to form the core of the means of management, the internal neural network called the number, like the nervous, like, directing all the movements, in their own applications within the nervous system is like, like, directing all business sectors normal work, self-construction of the information recorded in the Harvard Business School case, this is the only one.

On this basis, we have a deep understanding of the management of the importance of integration for enterprises, we provide an integrated solution, most often say ERP, e-commerce (B2B, B2C) supporting high-level policy decision-making system, fully automated system, all of these management systems integration application integration has become the core driving force to support the development of enterprises.

Digital China for so many years of service which many well-known furniture companies, such as federal, surprise homes, cool diffuse, Leroy, Apollo, the Federal is more interesting, the Federal covers a lot of the furniture industry, as well as distribution and export base for , the federal information technology has experienced a very long journey, the federal 1998 started the construction of information technology, it faces a lot of furniture industry the same problem, do a lot of information, production, sales, finance, have used these The system can not do a complete integration of information technology to improve the operational efficiency of the federal department does not seem a very good group as a whole can improve federal management efficiency and management innovation model, last year helped make the implementation of the Federation, the Federal in the country more than 40 family self-division, and now owned by more than a thousand federal chain of franchise stores, and now to hear the latest data has already run into more than 1,400. Lion in Foshan, the federal two production bases in Shandong, the entire federal international export business, federal and local governments throughout the Group, logistics warehousing, as well as the Federation of Group Finance, the Federal overall operations and asset management, which is helping to implement the scope of the Federation, through the After listing the system to change the federal status of the various systems for stand-alone applications, so that the entire operation into a federal consolidation. From the front of the back-end distribution channels to make a unified procurement, processing plants in Foshan Shishan Manufacturing of various synergies, as well as with suppliers to achieve procurement applications, all financial data from multiple legal entities in accordance with the federal structure formation throughout the legal person accounts.

Federation in the information technology import process, with their president's words: Before the goal was achieved through a unified platform for building group, first of all to achieve the management of data sharing, information sector is easy to grasp the point of sale terminals real-time sales data, with to the balance of supply and demand logistics planning and orderly.

The same time, front-end sales data based on a timely grasp of the federal able to establish multi-level rolling production plan to guide the back-end agile production practice. Foshan, Shandong, and two production bases to achieve synergy between the base and base for the operation of the production and coordination, while managing to process refined direction.

Achieved through the federal e-commerce platform, with the main contacts between the dealers do not become blocked, abandon the original way to use the phone, it is clear as she should know how much the federal production material preparation, on this basis, established the group's logistics planning and management of special transportation, how should the cargo transfer, automated access to financial data and timely financial analysis, the Group's funds in the group to do a unified analysis of control and reporting, which is information to the Federal brought about obvious effects, the use of information technology into the federal wish to establish a true federal core mode of competition, apart from managing distributors, suppliers other than how to use the systems and tools to build with the distribution and supply of synergies between the value chain This is the federal point of view.

Digital China as a whole solution consists of two aspects: the problems faced by the Federation before, distribution, before myself, the production company bought the data, and did not return to the production background of the department, there is no way really to guide the production and the effective functioning of the whole production the implementation of management from the direct sales stores to the distribution of a unified management portal, so be it direct sales stores and distribution stores data that can be prepared for return to headquarters, with the dealers and reconciliation of all transactions, dealer ship The situation was the headquarters of information. Why is the follow-up logistics programs to provide accurate data sources.

Through the distribution system to import, so that decision-making is a clear understanding of distribution channels and products, what kind of things happen again, what products are selling and what styles are popular, and in the overall sales process in respect of which sales of its own stores How? In the end it is our direct sales stores or franchises, in the end sells well, what are the products in different regions, in different stores which sell the actual situation is like? At the same time so many product lines designed for so many series and models of products, which products are right now in the end the growth of real help, and which products are products which are highly profitable, and which is already a recession, and there is no way to obtain a small sales growth. At the same time how consumers look at brands, members and consumers in which a class, the situation of consumers in the marketing and design strategies for how to do adjustments, as well as wide-area regions of the country as a whole layout of the situation on the whole of how to achieve and what if there is a sales area on the above issues, and more recently what my competitors are doing things, whether engaged in promotion, whether some new models, whether some new ideas will come out.

Distribution system to help the Federation is very clear grasp of the situation in front of actual sales for the high-level decision-making to provide effective help in the management of a good front-end sales, while the background of enterprise groups, the whole service system, based on front-end sales data to do real-time interaction , according to sales system feedback back data, sales departments should carry out a precise plan, the production process make timely adjustments based on sales, which is the federal doing agile production direction.

At the same time, the whole procurement, production and marketing and plan to do around the operation of synergies, for manufacturing the part, from the use of materials to the production process and production control processes and the use of bar code to do the automation of production and management operations.

Overall system of on-line, so that high-level understand the situation in the distribution of tasks, we kind of tie in with the background should act to expand throughout the entire sales operation of background, and now the production capacity is enough? Now the product quality is like? We are now suppliers to our ability to cope with it them? I have increased production, shorter production cycle, the arrangements, whether with suppliers to bring the problem?

In my production of the above may face many problems, from the various processes can be routed to the supply of materials, the entire production of the background in order to meet the front-end sales, whether orderly operation of our output and production capacity is already above the red light of the part, means that the entire link, or in the near future there will be bottlenecks that may affect sales and operating targets for the overall completion.

Operating in the background to grasp the production of decision-making information, while the R & D is a very important piece of furniture, research and development data in a timely reflection of what can be up to the production, guiding the entire production of materials and orderly operation, we need to design with the production is done in close combination.

On this basis, the above, when the sale and production of the entire business process is completed, and the boss is only concerned about the product, after so many moves, my financial indicators are good or bad, provides the entire financial solutions, including finance, accounts, a comprehensive budget, the actual cost of production for a clear accounting. All the financial indicators show through high-level decision-making analysis system in front of his boss, the current sales and costs, profits, the reality is like? On this basis, the above, if a high level to do some decision-making, whether or not to pressure the cost of production, sales promotions need to do more of the class, and a decision-making out, how to determine the actual decision-making future business operations, whether it is really beneficial help.

Based on the current management data, if the additional cost, or by way of increased sales promotion costs, the entire profit will be what kind of impact, making the cost of the strategy, efforts to reduce costs, in the end contribute to the ultimate degree of financial indicators that be? High-level decision-making before the decision-making can be really expected to see the effect of the decision-making.

Digital China to become furniture enterprises in the field of information technology strategic partner, we made profession of information technology services, the company's strength of Digital enough sound prospects for development is also very robust, with twenty-six years of production and distribution of business services experience, as well as the localization of technical and consultancy support to provide a complete solution, through the integration of information technology solutions help manufacturers of furniture you here really means through information technology, furnishing, business productivity, management model, create a liberal and core competitiveness.

Very grateful to the Assembly for giving me the opportunity to make presentations, again, I wish the integration win-win situation 2010 - the sixth of Chinese Furniture Industry Development Summit Forum a complete success.

Moderator: Thank you! Thank you, Mr. Zhang Jianfeng's speech, we can see that information technology projects are very large and complex, the advance of information work is the need to benefit most from information technology projects and themes, or business.

Editor's note: the rapid development of each brand are subject to everyone's attention, each one the rapid development of the brand will have their own different corporate culture and brand strategy, why just a few years a brand is like a dark horse gallop in the industry, the industry and consumers seem to have a lot of puzzled and curious journalists into the golden days with the problem Billiton Furniture Co., Ltd., an interview with its General Manager Hu cold, the problem was overcome.

Interviewed: Han Hu, general manager of Golden Days Extension

Interview Date: December 15, 2009

Reporter: Furniture Channels Zhang Xianmei

Brand development focused also plays key

Zhang Xianmei: Currently working for the "2009 China top ten children's furniture brand" to conduct a comprehensive coverage. It is reported that Kim-day extension Children's Furniture was awarded the 2008 top ten brands of children's furniture, children's furniture for the Golden days Billiton been incorporated into the 2009 "Ten," one of the golden days of Rio do you think children's furniture industry as a whole in the furniture industry, the status of how the products of companies What is positioning?

Hu Han: The furniture industry, we are located in golden days Billiton young children's furniture, and we attach great importance to product development, brand building, quality improvement of three aspects, as a children's furniture, we brand strategy, a family as the core of cultural the hub of constant enjoys popular support, so golden days extension in recent years, like a dark horse gallop in this industry, I am also very optimistic about gold-day extension of this children's furniture brands.

We have recently launched a new a series that is, "jasmine", Korean style, location in the marriage room for adults to use, but the golden days of Rio's main location is still young furniture, so for "jasmine" series, we maintain a low profile, did not make and more publicity, but this series is currently in the industry has given rise to a certain reaction.

Zhang Xianmei: Why Let's golden days, the positioning of Extension is a professional children's furniture to do, but development of marriage Room Series "jasmine"? If you do not focus on pushing, how can we do for consumers awareness?

Hu Han: We mainly want to do more for children furniture bigger, and our brand's core competence in these aspects. But as the market changes in demand, we need to diversify, especially in the economic crisis is more need to "two legs" to walk, so they can secure the market. And Korean furniture is also a trend by consumers, our "jasmine" Upon listing on the recognition by the dealers and consumers, which I am very pleased. We generally display at the show this series, as well as a photo studio and related means of investment cooperation, etc..

Zhang Xianmei: It is understood that a lot of children's furniture industry are striving to "first," such as Fu Laisha - the world's first brand solid wood furniture, colorful life - children, color furniture brand, HI dream Po - pine furniture brand. Golden days we Billiton where the main characteristics and advantages? How did you look at the industry's "first"?

Hu Han: You just mentioned a lot of brands they are positioned very high-end, but our brand is targeted at the end of the price of our products can be said to no one comparable, so we can say that the first cost-effective. "Price" does not refer to our furniture, inexpensive, more important is that we used in furniture, material good, such as our materials used are imported melamine boards, environmental protection type high, the door hinges are used in hydraulic pressure, in children's furniture industry, rarely use this door hinge. In addition, we also take the lead in the guide rails made of three is not easy to derail, to use very smoothly, there will be no noise, and so every little detail we have to do is put in place.

The industry in Competition "first", the first is nothing more than tap the potential of their brands, as well as the biggest brand, more effective to introduce their brand to the customer, as long as we discovered that the biggest advantage of their brand in order to gradually improve the brand strategy in enterprise development in the dominant position.

Manufacturers should be more for consumers to consider

Zhang Xianmei: Children's furniture can be said that environmental protection more important than any other features, most recently there have been many children have been scratched furniture or excessive formaldehyde poisoning their children, how you look at children's furniture, environmental protection and humanization?

 Hu Han: At present, whether or not children's furniture, all the furniture of the environmental protection requirements are high. We are the introduction of environmental standards, furniture plate. With regard to the design, we are now, and well-known furniture design company specialized long-term cooperation, so as to avoid a designer short on creativity within the company or request an independent outside professional designers bring not strong limitations in this regard, parents need not worry.

Furniture, the most critical is the embodiment of "home", furniture consumption is just a way of life, the furniture is to enable consumers to better rest and enjoy life. Our furniture is the golden days extension in order to create a good living environment for their children so that children feel the warmth and beauty of life and cultivate a positive concept of the child's right, the more the child provides an independent living space. Many consumers are not likely to be considered so much, but we, as manufacturers have the responsibility to think more farther. For example, our golden days Billiton's another four series: Innocence years, My Show, jasmine, forest castle without a way of life and consumption patterns to shape. This means that intentions to communicate with consumers in order to produce consumer satisfaction furniture.

Zhang Xianmei: Gold day extension of the marketing mode of furniture in 2009 in the industry can be described as a refreshing, first in the Furniture Fair in March on the invitation of a child star Alpha to help out again in September to show "Space King" concept to introduce new brands, during which Kim also proposed extension days "motor car sales." Celebrity endorsement you what kind of view, as well as our marketing events such purpose and meaning?

 Hu Han: Currently on celebrity endorsement of the furniture brand a lot of furniture at a very early dynasty invited Rosamund Kwan endorsement. However, children's furniture on celebrity endorsement, and we are still leading the way. Three months of this year, Xinjiang kids Furniture alpha officially unveiled, but our cooperation is in January 2009 began. Celebrity endorsement in order to represent their brand image, such as we invite the Alpha because of its healthy image, and his love of lively action, and the Alpha age is about 11 years old, and our furniture fits very well positioned in the future, and his renewal of age there will be no conflict.

"Motor car sales" is our newly opened under the Wuhan to Guangzhou, the dynamic extension of gratitude for his car came, not only to promote the rapid development objectives, but also hope that all internal staff are involved in sales to, each employee has a "sell" this concept, better co-ordination between marketing, and ultimately achieving the company's rapid development. "Space King" means a small room can be used to accommodate the basic needs of children, such as the bed can be done in the wardrobe, the not only saves space, but also is in line with a lively and loving child dynamic nature, which also in line with We are now a small-family house needs.

Zhang Xianmei: Red Micron CEO build a new car, said frankly: in 2009 domestic market has warmed up. Indeed, as the property market pick up, home industry has also gone up, you can talk about Let's golden days Billiton acquisition of furniture in 2009 what kind of results, prospects for the next year, what is?

Hu Han: Although everyone says that the economic crisis this year, a year, but our sales continue to increase over last year by 60%. Currently we have over 300 stores nationwide, distributed throughout the country, as more and more of our markets, and now we sell a lot of smaller pressure, because high-profile, and many dealers are the globe. We now have two factories is nearing completion, one is used to produce "jasmine" series, another one is the production of solid wood furniture that is imported pine, this is a very good pure solid wood environmentally friendly, location is also a high-end.

Our goal is next year on the basis of this year, a further increase of 60%, and next year to do some marketing on demand events, due to our current production capacity is not enough in short supply, leading to less severity of goods, thus affecting the subsequent development and with the Jin, once the plant next year, this issue is resolved, we will begin to focus on doing the promotion. The future, we have a great thing to be done is to open one in Hubei Qianjiang City, "Central China Furniture Garden", built in central China's largest furniture industry base in the hope that my home can open up a better furniture garden, at present It was only at its infancy stage, Ren Tao Zhong Yuan, but we believe the development is very good.

Zhang Xianmei: Thank Hu total!

As the European classical furniture production base in Yuhuan county, there are more than 200 small furniture enterprises, export rate of 85%, of which the Middle East accounted for 60%. Dubai, after the outbreak of the debt crisis, these furniture industry suffered heavy losses, the heavy backlog of goods.

Regal Furniture Factory in Yuhuan county, warehouse, aisle or even yard are filled with the original exported to Dubai and other Middle Eastern exports of furniture, the whole plant appears to be very crowded, messy. Due to the impact of the crisis in Dubai, these pieces of furniture stacked in here for nearly two months time.

Yuhuan furniture factory producing furniture in rich 100% of exports, which exports in the Middle East markets accounted for more than Bacheng. Biao Lin, vice president of furniture, such as Regal, said the backlog of these goods valued at nearly 8 million yuan. We (the business) more than ten years, and has never been so much pressure at home and inside the cargo, exports in November the worst, and nine containers, probably more than 100 million yuan, usually is the minimum number of 30, we are now is such clients Tel.

Dubai as the Middle East's largest re-export market, and exports of Yuhuan County furniture business in the Middle East market, transit stations, the Dubai-crisis, county bosses first time in many furniture enterprises rushed to Dubai to understand the situation. Regal Furniture Factory Yuhuan Biao Lin, vice president, such as: We have CEOs have just returned from Dubai, saying that they (the Middle East, dealer) is also a warehouse full of goods, so to say unable to pronounce.

Zhejiang Chairman Furniture Co., Ltd. St. Jerome Luo Linxiang: (I) to Dubai seen before there are more people, and now includes many people do not sell retail, and people have a lot less.

The face of severe export situation, Yuhuan County, concerned about the developments in the furniture industry on the one hand, expectations of an early end to the crisis; the other hand, would like to deal with strokes, multi-develop new markets, reduce risk. Luo Linxiang say: Now we take two paths in the walk to the domestic development of solid wood products, Dubai, this place that we reconsider the other to visit other guests, to see how to get sales, promotion, transfer the backlog of goods to others.

The exports of Dubai in the Middle East crisis Yuhuan furniture enterprises of the financial crisis after another hit, the entire industry sales value of 11 consecutive months of negative growth. The face of the current crisis, Yuhuan County, the National Furniture Association, Secretary-General Lin recommends that: the face of the current situation, as the enterprises should be in the original basis of the consolidation of existing customers, and then the development of these small countries around the Dubai market; In addition, the We would also like to adapt the domestic development of different regions and different levels of products, open new prospects Yuhuan furniture industry.

The living room is an important place throughout the home space, pushed open the door see the living room, so to some extent determines the family's living room "face." The beauty and ugliness lies not only in the living room decorated the entire space of the layout, but also a detailed decoration in every corner. Lighting can be used to create a living room a good mood, but the choice of what kind of lighting can be a perfect match for your living room, learning a great deal. Fashion home for you PClady recommend 8 style lamps, living room with 16 models.

The overall color tone and structure of the living room layout is important, but a suitable lighting will also add points to your living room. Colorful, diverse colors living room, choose a dark or metallic-colored lights steady, able to balance the beauty of the living room to achieve stable and harmonious beauty.

The first Lighting recommends:

Single product information:
Architect's Smart Technology Table Lamp
Reference Price: $ 149.00 - $ 179.00
Size: W 9.5 "x depth 14.5" x 24.5 "

Children's room furniture style varied, but the style of furniture with a taste of the blocks was the first time listed. Room-specific building blocks of such children can be made easily put together links. However, these unique designs are based on an integrated patchwork of color from the letters. Gorgeous lovely shape is its unique charm, allowing the child hands to fight the system for their favorite furniture. Creativity with the design of furniture and novelty of the veneer coupled with staggering technique, very tempting Oh!

You could make you living room modern and at the same time very comfy with new furniture set Lacon by Desiree Divano, which is a part of a Euromobil group. This set consists of elegant and comfortable armchair and sofa with rounded shapes. Thanks to a combination of smooth lines and modern look these furniture can decorate any contemporary room. The armchair can be accompanied by an useful small table, integrated in its base. This swivel table can be support as for a cup of tea as for a laptop, so you could comfortably relax and work with this furniture. This furniture set is very beautiful in pure white and black colors. Although the sofa and armchairs are available in several colors and fabric or leather finishes. The further information about this attractive set for modern living room you could find onGruppo Euromobil site.

Since 2009, due to the financial crisis, the furniture industry's export big slide, a considerable number of export enterprises begin to turn to domestic sales, domestic furniture, the rate of increase, thus the domestic furniture market competition heats up. In the domestic market, entering after 2009, the domestic real estate market transactions remained in the doldrums, many enterprises are facing more difficult. In this case, the businesses pull out all the stops have to open up new channels for a variety of furniture distribution channels into the diversification of the era. B2B2C2C2B new model of a modern e-commerce transactions, enabling companies anywhere, Xpress permits it to make business management information and market e-commerce information, actual situation simultaneous transactions, subject to many furniture enterprises of all ages.

Main channels: still the mainstream of

At present, dealers as the main stores for the distribution platform, is China's furniture industry, the main marketing mode. The pursuit of scale advantages, many former stick to a single domain, stores began to slowly break through the limitations of geographical areas in order to unify the brand chain in a manner that staking their claims around the country, and eventually developed into a channel chain giants, such as 红星美凯龙Surprisingly, home and so on. This supermarkets through nearly 10 years of development, is now more mature, more to build more stores, the scale is growing. In the furniture store selling furniture, furniture companies can expand as the store's expansion. As the furniture, the product characteristics (weight display, consumption of space), general agents, dealers with their own channel, terminal networks, is difficult to fully penetrate, to cover all the areas where their own corner of the ideal. These stores, or with agents, distributors indirect, or direct cooperation with manufacturers in order to finalize the brand furniture, the ideal of the market penetration of the terminal, eliminating the need for self-built channels, many of the hardships. Therefore, many furniture companies or agents, distributors to set up shop regarded as a shortcut to enter the market quickly.

However, to set up shop there are also some problems. First of all, manufacturers and distributors in the value orientation will appear on non-uniform situation. Manufacturers will make their own products and brand positioning, or classical, or modern. But many stores are not very clear position, usually in a store where tens of thousands of square meters, classical, modern and other styles have. Hypermarkets show to customers and consumers, the positioning of absence, is a relatively common problem.

Addition to the usual chain stores, the industry cluster-style furniture store is also a business sales channels can not be ignored component. Industry cluster refers to the various types of furniture stores are concentrated in one area, forming a regional brand, such as Guangdong music from, Xianghe, Hebei Province, Jiangsu, Chengdu Wuhou calabash mouth and other places, all with furniture stores, sales known. Guangdong Music from the total area of 300 million square meters, annual sales of 30 billion yuan; Jiangsu calabash a total area of 1.2 million square meters mouth, the annual sales of 8.0 billion; Xianghe a total area of 1.2 million square meters, annual sales of 6 billion yuan; Chengdu Wuhou a total area of 1 million square meters, annual sales of 6 billion yuan.


Self-built channels: the rapid development of

In the big bad case of the economic environment, many furniture enterprises are facing decline in same-store sales, field rental are constantly rising, cost of doing business continues to increase and so on. It also enables producers and stores all kinds of conflicts between the increasingly fierce. It is precisely because the traditional distribution mode of existence of furniture manufacturers, distributors and stores all kinds of conflicts between the many strength of furniture manufacturers and dealers began to emerge from traditional furniture stores on his own product sales. Looking at the whole country, more and more furniture manufacturers began to self-built direct-to-consumer marketing channels. For example, the royal monopoly and currently has more than 2,000 chain-rich island currently has more than 1,600 retail stores, the Federal is currently more than 300 cities across the country has reached more than 1,000 chain stores, daughter and two tiger stores also exceeded 1,000.

Manufacturer self-built marketing channels can be divided into Direct and joined in two ways. The establishment of direct sales stores, can be more complete embodiment of the manufacturer's brand image, market positioning and business philosophy, but the manufacturer's financial, human resources, have higher demands, need to invest a huge effort, and the pace of development is relatively slow. The absorption of franchise, you can quickly reach their target markets and sales channels through distributors quickly gain a firm foothold, but because of varying quality of dealers, distributors may result due to various reasons and the impact of brand image maker after-sales service issues.

New channels: Internet Marketing grew out towering

In recent years an increasingly competitive, and the traditional sales channels revealed a wide range of issues, in order to fierce market competition, rapid rise, a number of furniture manufacturing enterprises began to explore how innovative marketing model, in order to regain control of the leading chain Right.

The last two years, a number of furniture industry on the network continued to increase investment in online stores, furniture, furniture industry, marketing, e-commerce is becoming a new favorite. In early 2009, I am pleased to spend the first to dream of treasure opened an online mall, opened up by the media hailed as a successful marketing of the third way of furniture. In November 2009, Hu Yaobang Hu Yaobang furniture, opened an Internet Shopping Mall; January 28, 2009, Shenzhen, a good century furniture, century furniture, a good launch of e procurement network; June 25, 2009, Qu-US "e world" online shopping mall Zhengshishangxian ; still product delivery services, Red Star; Micron, Orient Home, Jimei, blue Jing Li Jia, TATA and some other well-known enterprises have been launched or are preparing to launch its own online shopping mall, the first squeeze of furniture a new e-commerce pie.

The limited commercial space entities in infinite space and network integration of science and technology, network, information technology, digital, distance, e-commerce, three-dimensional marketing platform. The industrial cluster of its first cycle of the ecological chain of vertical marketing B2B2C2C2B mode, opened up the individual / enterprise internal management of information portals and external transactions seamless docking, through the intelligent shopping guide robot applications, integration of Internet resources, the liberation of the traditional and backward manual way, reflect the man-machine dialogue and in-depth services to intelligent search, the manner of release of information to collect organize, match transactions and integrated services, implementation does not cross-platform solution on the one-stop personalized intelligent information technology needs of e-commerce and services.


In addition, buyers and sellers in the online shopping center at any time, the network is still Xpress free trade, exchange and other activities, to fully tap the physical mall, shops, three-dimensional value; and in 3700 the country set up regional cooperation 37000 experiential distribution center comprehensive distribution of company products. Internet sales will also be a limited commercial space entities in infinite space and network integration of science and technology, network, information technology, digital technology, remote technology, e-commerce, three-dimensional marketing platform. Buyers and sellers at any time, the network is still Xpress free trade, exchange and other activities, to fully tap the physical mall, shops, three-dimensional value. Its emergence has thoroughly changed the traditional business operators make a fortune in the upstream and downstream of the terminal manufacturers, consumer electronics can make a fortune, except to connect the middle of e-commerce in China is still the soft underbelly of a situation.

More importantly, the network marketing membership-based shopping, new models, purchasing inventory, deposit protection, distribution logistics, return service, contract taxes, marketing costs, fears of new goods, fearing training, worry about billing and other 10 kinds of "0" the risk of joining. Electronic + business + trade-new concept of operations, to production, consumption, investment, venture a number of combined actual situation can combine online and offline shopping platform.

In addition to networking, home improvement company, has become a furniture industry sales of a new channel. As the home improvement company, and consumers to reach more and more affinity, and has a natural head start. Therefore, as market development, some decoration companies to provide consumers with the process of renovation, the furniture will be recommended to consumers. Chong Wei Sun, chairman of real furniture, said that in this mode at least 30% of the price gap. Although the home improvement company, as the furniture is not the role of the channel is very important, but home improvement company, and the furniture business combination, making furniture companies are not able to compete with the agents when the author adds a sales channel, and the traditional channels complement each other in order to alleviate the pressure on traditional channels.

Recently, the Chinese furniture industry, re-wind and water. China's largest furniture industry - all-you furniture announced: at the national launch of two high-end products simultaneously heavy - "Europe and Germany" series, "Champs Elysees" series and the two individual products - "Green Garden "series," Yashi "series. Among them, "Europe and Germany" series model to reproduce the sumptuous Baroque home European Golden Dynasty dignity and luxury; "Champs Elysees" series of classic French tradition centuries the ultimate romantic style; "Green Garden" to stimulate the children to create imaginative personality fairy tale world; "Yashi" series back to nature with the Chinese philosophy of restrained atmosphere, the perfect integration of traditional furniture, exudes a refined cultural quality. The four series of furniture is not only the layout of the high-end market, but also take into account individual consumer groups, and each advocate a different idea of living. Of these products to market and will create a Chinese household consumption, a new era of fashion.

All Friends of the launch of this high-end furniture products and individuality product rich and profound cultural connotation of aesthetic sense and taste and personality. Nostalgic romantic feelings and spiritual needs of modern combination of luxurious elegance and personality is compatible fashion, fully meet the different lifestyles and cultural tastes of consumers hobbies and personality needs. "Europe and Germany" series of solid wood frame, accompanied by Red Dragon jade and 24K gold-plated hardware, fur wrap. Set in Europe well-known magnificent example of Baroque art of the culmination of each other against the background of classical and modern, to reproduce the European royal dynasty, the visual feast, there is a high-quality community of choice for successful people, in order to reflect its distinguished itself as the global position of the core. "Champs" series, a white glossy lacquer decorated with gold edition art, carved jewelry design In the meantime, Iran's imports of high-grade Purple classic elegance, to cook up the ultimate romantic French style, very good expression of the stress mix of color and atmosphere, it is the pursuit of romantic amenities ambience of elegant furniture selection of people. "Green Garden" series of children's furniture, using imported from Russia Pinus sylvestris wood manufacturing, clever interior design, as well as sleek edges processed to ensure the safety of the child to explore the surrounding small-world, fully to encourage children to childhood, creativity, imagination, is a child health care the growth of their choice for parents. "Yashi" series of personalized furniture, wood texture, reproduce clear, natural wood texture, return to nature, the pursuit of an exquisite, modern home ideas and restrained atmosphere of the traditional Chinese philosophy, the perfect integration of home. To focus on individual quality of life, the pursuit of ideological maverick refined people to be fully self-released.

All Friends of the two new high-end furniture products and two individual products, known for their unique modern interpretation of individual life advocates to realize the concept of home fashion segment led, led the founding era of cultural consumption of the home. It is learned that, in the just-concluded mainstream portals: Sina, Sohu, Netease, and the family network, home networks, etc. found room decoration home industry websites in China for the 2009 User and consumer attention to the brand furniture brand research shows: four products have the product quality inspection departments, industry experts and netizens acclaim. Four products in the media and the User Recommended awards have held up quite well: "Europe and Germany" series gains the "Best ornate European-style furniture Prize", "Champs Elysees" series gains the "Best Romantic Furniture Fashion Awards , "" Green Garden "series gains the" China Award for best environmental children's furniture "," Yashi "series gains the" China Award for best classic style of furniture, "has deserved. The prestigious award, the acquisition of furniture for the whole series of new products into the market-you play a head start word of mouth effect.

At present, the furniture on the market full of products and cottage design of the road indicates that China is a furniture "manufacturing power" rather than furniture, "manufacturing power." Jiangshan half high-end market to imported products or foreign brands of commencement, domestic brands have been squeezed into the fierce competition, the low-end market.

The high-end furniture market is highly demanding in technical and technological capacity, in order to let the Chinese people can enjoy high-quality home life, all Friends of the furniture as early as two years ago, we began a strategic layout: The large amount of money the world's talent is recruited for the establishment of a team composed of Chinese and foreign designers multinational design team, combining the essence of Western culture and the arts. Many of them had long service in the world's leading luxury brands or from the world's top design agencies. Meanwhile, imported from Germany and Italy, is currently China's most advanced furniture production lines, to make friends with the world's leading standard of the whole production process capability. It is forward-looking strategy for the global layout, all Friends of the profound knowledge in order to constantly deliver the technology leader in high-end products.

The Friends of the whole high-end furniture and personalized product launch, is an industry leading enterprise-sponsored low price melee break out of the challenges of the brand and product value-added imported brands to enter the vanguard of innovation in high-end market. For the move, the furniture industry source pointed out that: "the focus started to break in the high-grade and an effort to create personalized furniture to cater for different consumer groups live claims, which highlights the entire Friends of the furniture in the furniture industry, the forward-looking and industry the ability to control , but also marks the excessive expansion of China's furniture industry, the demand imbalance in the initial stage of the disorder in a competitive market is the end. I believe that through all Friends of the furniture persist in innovation and is committed to leading brands of furniture made of domestic power in the high-end market, is expected to end the long-term domestic brands lie low in the low-end market situation and direction for the industry promotion. "

Zhahahadi is one of the world's most famous architects, most recently, her household goods in the newly designed Museum of Art in London, architect-designed household products look like then?

Zhahahadi this art exhibition called "The composition of dunes," she said, the inspiration for these works come from the desert. Dining table, bookshelves, sofa furniture looks like any other in the desert sand dunes of varying shapes. The streamlined design of furniture, like the traces left by the wind over sand dunes, natural orange is reminiscent of the desert sunset afterglow over the left. These works are made from glass fiber and aluminum, and visitors like it if you can spot a set of custom-made. Zhahahadi is an Iraqi descent with British nationality architect, she designed the works of avant-garde art is full of atmosphere, simple but fashionable. She also won the 2004 Nobel Prize construction industry known as the Pritzker Prize.

Since 1904, after over 100 years of continuous exploration, Margaritelli group is already in Italy and around the world to become synonymous with the culture of wood, he would have deep understanding of wood to make Shi There is no doubt in the top of this Listone Giordano brand Lane. When Beijing Europa Yuan Trade Co., Ltd. will Listone Giordano, after the successful introduction of China, the concept of luxury and luxury has been redefined. Listone Giordano not just want to bring the concept to consumers top brands shallow. What is the real luxury? How to enjoy the luxury brought about by share of the ultimate? The perfume from the initial to the present furniture, people are constantly given new meaning to luxury. When you makeup from the delicate to the elegant costumes of the bags from the football to an ultimate driving a top-level sports car, all the time not to feel the luxury brought about by the share of comfort and pride. When unloaded the day tired, when all of the luxury are back to do, we can enjoy from Listone Giordano share of the timber to the extreme interpretation of the intensive care.

Just before the Listone Giordano and luxury cruise ships, private aircraft and the top hotels, top brands. He is extremely strict attitude to produce every piece of floor, "horizontal - vertical - all-round" concept to bring new people to the immersive and deep touch. The two-tier structure, consisting of wooden hardwood flooring industry has brought a major innovation in patented technology inventions from the technical genius - Guglielmo Giordano professor's unique creativity and flooring industry, group of nobles Giuseppe Margaritelli combination of superior technology. Listone Giordano also has the world's most comprehensive wood species, and the most exquisite seamless splicing technology to give into its on you, enjoy the smooth beauty of nature Shu Hua. Listone Giordano will not relax on any one process the demanding requirements in detail, his exquisite just like the completion of the process of cutting a diamond. Listone Giordano passing is a comfort in the luxury to reflect on the unique content of the sublimation of the natural taste.
Listone Giordano Boiserie Bosadannuo relying on the wall, so that the share of dull room into stereotypes have been driven out of Boiserie another fluid, dynamic and vibrant passion, and thus create new space. Its birth comes from its attempt to a completely innovative and modern approach to change and re-interpretation of ambition, and its five different ways and endless solutions to the concept of re-interpretation of traditional furniture, traditional furniture and interior architecture blend of aesthetics, trying to expand the availability of space utilization by the three-dimensional plane to create a new space, digging a new three-dimensional combination model. Boiserie a bold design and the natural color of wood itself is a melting furnace, concerns the role of the wall to expand its special features, enhance the brightness and the effect of building a concave-convex space. By contrast, against the background, combines it with other objects, in the form and function to find the best balance between the point of interpretation of the Boiserie design concepts - a unique Italian style.